your own personal sneaker

ok, so monograms are big-- i mean, in the US last christmas, every little thing from a keychain to a ll bean boat-and-tote to a bathrobe could be found with a big swirly monogram. what is the obsession with having something [or everything?] with your initials on it? maybe it's because it looks chic-er-- like it was made just for you, or at least you had put your mark on it somehow. monograms make something ordinary look unique, or at least a bit different from your neighbors. nike now introduces a way for the bold (and those with a modicum of style sense) to go one step further-- nike id allows you to custom choose the colors and design of your bag/watch/shoes to make something truly unique. top it off with your initials, bien sur, and you have an originial piece of fashion history. at least until they go out of style, that is.