![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhie4ryHBjq383Id_nRz8_su3deZAQxTqrKjr3fY_uzQfV4YDCzw4u3DlBYEnRsnLI8haGl5aMaB8nfj_GXUoBVwQRIlYjSfH5saJxizV7gxJCaRVMBWecc7EeRn98cNdeWcfkAAw/s320/lolitaetam2.jpg)
following the lead of competitor h&m, etam is breaking into designers-for-less market. the lolita lempicka line premieres on april 25th, following in the footsteps of the recent madonna collection at h&m. lingerie and 50s & 60s inspired duds & dresses are expected, so check out the bargains [pieces start at 25 euros] later this month.
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